Can you stand waiting in lines at theme parks or simply waiting for a browser to load? When things take longer than expected, people tend to get frustrated and move on to something else. The same thing when waiting for a website to load, if a site takes too long, people jump ship–and traffic drops.
Loading time is a major contributing factor to page abandonment. Learn how loading time affects your bottom line with an infographic provided by Kiss Metrics.
Dynamic and static compression to files—shrinks down the data that comes to the end user. Compress page content and images as it passes it to the end user, which in turn downloads the page quicker.